Power To The Orange Man Group
Walking into Three Fishermen Restaurant in North Fort Myers, Fla., last Saturday for a Fort Myers Offshore group lunch run, I overheard a small group of folks in matching poker-run jerseys snarking about an orange Nor-Tech 390 Sport center console with 14 folks on board clad in orange T-shirts.

Without unbridled enthusiasm, the high-performance powerboat world doesn’t exist. Photo by Eily Perez copyright EP Pro Media
Now, I wouldn’t be caught dead in any shirt color-matched to any boat no matter how insistent the owner. First, just no. Make that hell no.
And second, it doesn’t help me do my job. We have a wonderful assortment of speedonthewater.com-branded apparel and that, too, I never wear when I’m working. My job is not to stand out and be noticed. Reporting and marketing are two different things, and when I report my goal is to disappear as best I can and experience the event I’m covering.
Still, the folks in loud poker-run jerseys who were guffawing at the folks in orange T-shirts amused me.

and then